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Supermodel Sara Sampaio Becomes The New Face of Graff Diamonds.


Portugese supermodel Sara Sampaio is now the 'Green Lady' of Graff Diamonds. Sampaio, formerly a Victoria's Secret Angel, with an extensive work portfolio that collaborates with big names in fashion- such as GQ, Elle, Vogue and Glamour, has recently been cast as the new campaign face of the world famous diamond house.


In a dazzling ad campaign by the company, Sampaio showcases her natural flair and style in front of renowned photographer Patrick Demarchelier.


A Pair of 50 ct. emerald cut diamonds grace her ears, while she also flaunts a 35 ct. D-Flawless graded diamond ring. Each of the pieces, representative of the classic- yet magnificently large gemstones often portrayed by Graff.


(Editorial Article, Photo credits to Graff Diamonds and Patrick Demarchelier)

In the past, Lawrence Graff has garnered a widespread following for being one of the world's most active bidders on the topic of giant diamonds. Last year, he purchased the 709-Carat 'Peace Diamond' For $6.5 million US dollars and acquired the 1,109-carat Lesedi La Rona diamond, from Canadian mining company Lucara Diamond Corp. (valued at 53 million dollars).


Gemcamp labs do not endorse or recommend any retailer, jeweller or brand. Our news and editorial articles are only for trade updates in both retail and wholesale societies.
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